Research Library

The Global Economy Today, IT's Role and our Research Focus

Today's business/IT dynamics are characterized by the austerity/spending dilemma. Despite often vast cash holdings, western companies are mostly in a state of mass austerity. But they also rely upon an IT sector that has entered a heightened phase of innovation and expansion that is now too strong to ignore. These conflicting demands also call for a counter-intuitive bet: that IT investments can increase austerity and innovation at the same time. Fortunately, unlike the public sector where the austerity/spending debate rages on, the evidence with IT is much more conclusive. For many modern IT applications, reducing costs and creating value are now two sides of the same coin.

In this clip, David Moschella discusses our research focus for 2012:


David Moschella
Research Fellow
David Moschella, based in the United States, is a Research Fellow for Leading Edge Forum.  David's focus is on industry disruptions, machine intelligence and related business model strategies.  David was previously Global Research Director of the programme. David’s key areas of expertise include globalization, industry restructuring, disruptive technologies, and the co-evolution of business and IT.  He is the author of multiple research reports, including Disrupting the Professions through Machine Learning and Digital Trust, 2016 Study Tour Report: Applying Machine Intelligence, There is Now a Formula for Machine Intelligence Innovation,  Embracing 'the Matrix' and the Machine Intelligence Era and The Myths and Realities of Digital Disruption. An author and columnist, David’s second book, Customer-Driven IT, How Users Are Shaping Technology Industry Growth, was published in 2003 by Harvard Business School Press.  The book predicted the shift from a supplier-driven to today’s customer-led IT environment.  His 1997 book, Waves of Power, assessed global competition within the IT supplier community.  He has written some 200 columns for Computerworld, the IT Industry’s leading publication on Enterprise IT, and has presented at countless industry events all around the world. David previously spent 15 years with International Data Corporation, where he was IDC’s main spokesperson on global IT industry trends and was responsible for its worldwide technology, industry and market forecasts.